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Commodity Trading: Gold Futures 

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Demand / Consumption Considerations

From the first discoveries, Gold has captured the imaginations of craftsman and artisans.  Not only is Gold pleasing to the eye, but its resistance to corrosion and malleability have made it an ideal metal for craftsmen to mold into pieces of adornment, as well as a symbol of wealth and power.  As the ancient philosopher Pinder wrote nearly 3,000 years ago, "Gold is the child of Zeus, neither moth nor rust can devoureth it".  It is the malleability, luster and resistance to corrosion that has made Gold the metal of choice for jewelry.

Jewelry fabrication is the crucial cornerstone of demand for this yellow metal.  Since 1991, over 2,000 tonnes of Gold has been used annually in the production of jewelry.  Gold for use in the jewelry industry accounts for roughly 54% of the total demand - an estimated 54.2 million ounces.  Gold for use in jewelry is mixed with other alloys, because of the softness of Gold.  The pureness of Gold is measured in terms of carats, with 24 carats being 99.99 percent pure.  The most popular carat rankings of Gold are 18 and 14 carat pure, representing 75% and 58.3% pure, respectively.  The most popular carat for jewelry in Europe is 18 and 14, as it is in the United States.  In the Middle East, India, and South East Asia, where jewelry is used as much as an investment as it is for decoration, 22 carat is more popular.  In these countries, 22 carat items usually sell at a marginal markup to the metal value (usually 10 to 20%).  These items can be traded in or sold back to distributors at any time.  England has, in recent years, begun manufacturing 9 carat jewelry items, while Portugal has a unique designation of 19.2 carats.   Given that Gold demand is so closely tied to the jewelry industry, the fortunes of both industries tend to rise and fall in tandem.

Like all of the other metals, which have underlying futures contracts, Gold is becoming more and more of an industrial metal.  Due to Gold's virtues of malleability, ductility, reflectivity, resistibility to corrosion and unparalleled ability as a thermal and electric conductor, Gold is used in a wide variety of industrial applications.  The largest industrial user is the electronics industry.  In the Electronics Age, Gold is used in everything from microprocessors, pocket calculators, washing machines, televisions, missiles and spacecraft.  In electronics, Gold is used to plate contacts.  Contacts are electroplated with a very thin layer of gold, using potassium cyanide, referred to in the industry as plating salts.  The production of plating salts accounts for roughly 70% of the demand for Gold in the electronics industry, or roughly 13.8 million ounces annually.  Gold's other major role in the electronics industry is in semi-conductors.  A fine Gold wire or strip is used to connect parts such as transistors and integrated circuits, and in printed circuit boards to link components.  This bonding wire is one of the most specialized uses of Gold, requiring it to be 99.999% pure with a wire diameter of one one-hundredth of a millimeter.  Japan and the United States are the largest industrial users of Gold, accounting for 45% and 30% of its industrial use, respectively.

Gold as an investment or "hoarding" vehicle is the third largest component of demand.  The attraction of Gold coins as an investment soared with the introduction of the South African Krugerrand, in the mid 1970's.  The success of the Krugerrand spawned most major nations to produce their own bullion coins:  Australia's Nugget & Kangaroo's, Austria's Philharmonkier, Britain's Britannia, Canada's Maple Leaf and the United States Eagle, to name a few.  The concept of a bullion coin made by a government and sold at a low premium (usually five to seven percent) to the base bullion amount (as opposed to the old numismatic coins which had more value as a collector’s item than their metal value), has endeared Gold as an investment vehicle for small investors.  This enables them to buy very near the spot price of Gold.  Small bars of Gold are the preferable investment vehicles of the Middle East.  Together, the small bar and coin demand accounts between 100 and 200 tonnes of Gold on an annual basis.  The hoarding demand is directly related to the level of inflation as well as political uncertainty in the Middle East and throughout India and South East Asia.

Gold is also used widely by the dental industry, even though the use of Gold has been declining by this sector due to the introduction of new techniques using ceramics.  Gold has been used in dentistry for centuries, due to its malleability and resistance to corrosion.  Besides new ceramic-based techniques decreasing the demand for Gold in the dental industry, the use of Gold in dentistry has come under increasing scrutiny by the Social Security Board of the United States, further reducing Gold's attractiveness in this market. 

With production decreasing, new uses for Gold being found, as well as Gold's solid use in jewelry, the long down trend in price may be near an end.  The growing importance in the industrial sector will most likely make Gold an industrial metal over the coarse of the next decade.

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SPONSORED BY:


Commodity Trader's Almanac 2008
Scott W. Barrie

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Disclosure of Risk: The risk of loss in trading futures and options can be substantial; therefore, only genuine risk funds should be used. Futures and options ARE not suitable investments for all individuals, and individuals should carefully consider their financial condition in deciding whether to trade. Option traders should be aware that the exercise of a long option would result in a futures position.

SEASONAL TENDENCIES ARE A COMPOSITE OF SOME OF THE MOST CONSISTENT COMMODITY FUTURES SEASONALS THAT HAVE OCCURRED IN THE PAST 15 YEARS.  THERE ARE USUALLY UNDERLYING, FUNDAMENTAL CIRCUMSTANCES THAT OCCUR ANNUALLY THAT TEND TO CAUSE THE FUTURES MARKETS TO REACT IN SIMILAR DIRECTIONAL MANNER DURING A CERTAIN CALENDAR YEAR.  EVEN IF A SEASONAL TENDENCY OCCURS IN THE FUTURE, IT MAY NOT RESULT IN A PROFITABLE TRANSACTION AS FEES AND THE TIMING OF THE ENTRY AND LIQUIDATION MAY IMPACT ON THE RESULTS.  NO REPRESENTATION IS BEING MADE THAT ANY ACCOUNT HAS IN THE PAST, OR WILL IN THE FUTURE, ACHIEVE PROFITS USING THESE RECOMMENDATIONS.  NO REPRESENTATION IS BEING MADE THAT PRICE PATTERNS WILL RECUR IN THE FUTURE. 

HYPOTHETICAL PERFORMANCE RESULTS HAVE MANY INHERENT LIMITATIONS, SOME OF WHICH ARE DESCRIBED BELOW. NO REPRESENTATION IS BEING MADE THAT ANY ACCOUNT WILL, OR IS LIKELY TO, ACHIEVE PROFITS OR LOSSES SIMILAR TO THOSE SHOWN. IN FACT, THERE ARE FREQUENTLY SHARP DIFFERENCES BETWEEN HYPOTHETICAL PERFORMANCE RESULTS AND THE ACTUAL RESULTS SUBSEQUENTLY ACHIEVED BY ANY PARTICULAR TRADING PROGRAM.

ONE OF THE LIMITATIONS OF HYPOTHETICAL PERFORMANCE RESULTS IS THAT THEY ARE GENERALLY PREPARED WITH THE BENEFIT OF HINDSIGHT. IN ADDITION, HYPOTHETICAL TRADING DOES NOT INVOLVE FINANCIAL RISK, AND NO HYPOTHETICAL TRADING RECORD CAN COMPLETELY ACCOUNT FOR THE IMPACT OF FINANCIAL RISK IN ACTUAL TRADING. FOR EXAMPLE, THE ABILITY TO WITHSTAND LOSSES OR TO ADHERE TO A PARTICULAR TRADING PROGRAM, IN SPITE OF TRADING LOSSES, ARE MATERIAL POINTS WHICH CAN ALSO ADVERSELY AFFECT ACTUAL TRADING RESULTS. THERE ARE NUMEROUS OTHER FACTORS RELATED TO THE MARKETS, IN GENERAL, OR TO THE IMPLEMENTATION OF ANY SPECIFIC TRADING PROGRAM WHICH CANNOT BE FULLY ACCOUNTED FOR IN THE PREPARATION OF HYPOTHETICAL PERFORMANCE RESULTS AND ALL OF WHICH CAN ADVERSELY AFFECT ACTUAL TRADING RESULTS.